Graphic Designer Salary in Kansas

Posted on April 14, 2023 | Updated on April 26, 2023

Graphic designers are integral to many businesses, creating visual concepts that communicate messages to their targeted audiences. They use various forms of media to develop designs that engage and captivate viewers.

If you are considering a career as a graphic designer in Kansas, knowing the salary range for this profession is essential to making informed career decisions. Here’s an overview of a graphic designer’s salary in Kansas and what to expect.

Factors Affecting a Graphic Designer’s Salary in Kansas

Several factors can affect the salary of a graphic designer in Kansas. Understanding these factors enables you to approach your employer with negotiation and learn what steps you must take in your career.

One factor that affects a salary in any profession is education and experience. In Kansas, graphic designers with a bachelor’s degree and several years of experience typically earn higher wages.

Industry and company size can also impact how much a graphic designer makes. Suppose you work in marketing or public relations. Graphic designers tend to earn higher salaries in these areas because of the higher demand for their skills in these fields. Additionally, working for a larger company may offer higher earnings than smaller ones.

The location within Kansas can even affect the money you make. For example, graphic designers in urban areas like Wichita and Kansas City tend to earn more than those in rural areas. That’s because there is often more demand for these creatives in larger cities.

These are some of the most significant factors that impact your salary, which are things to consider when making career decisions.

Average Graphic Designer Salary in Kansas

Kansas is located in the midwestern region of the U.S. and has a diverse economy that includes real estate, manufacturing and health care industries. According to IBISWorld, the state’s GDP was $162.2 billion in 2022 — a 0.9% increase from 2021. The largest employers in Kansas are the government, health care, wholesalers and manufacturing sectors.

As for graphic designers in Kansas, the average salary is $48,340 per year. This salary is slightly lower than the national average, which is around $50,710 per year. 

The Bureau of Labor Statistics reports that graphic designers in the 10th percentile earn around $30,160, while those in the 90th percentile earn $69,310. The median salary for graphic designers in Kansas is $47,090 per year, meaning half of all graphic designers in the state earn more than this amount while the other half earns less.

Though, the cost of living in Kansas is generally lower than in many other states — a factor that offsets a lower salary to some extent. Additionally, the state’s diversified economy and steady growth rate allow graphic designers to work in various industries and sectors.

The Top-Paying Industries for Graphic Designers in Kansas

Certain industries require more demand for skilled graphic designers. According to Zippia’s data, the highest-paying industries for graphic designers in Kansas include technology at $59,067, manufacturing at $54,488, followed by finance at $54,139.

Additionally, those working in services related to media can expect to earn approximately $52,206, which is significantly higher than the state’s average salary for graphic designers. This industry heavily relies on graphic design to create effective marketing campaigns and visually appealing materials such as billboards, brochures and social media ads.

Software publishers are also another high-paying industry for graphic designers in Kansas. These companies produce software applications, including graphic design software, that require skilled designers to create user interfaces, icons and other visual elements.

Other industries that employ graphic designers in Kansas, such as newspaper, periodical, book and directory publishers, and printing and related support activities, also offer salaries above the state’s average. These industries rely on graphic designers to create visually engaging and informative materials for print and digital formats.

Overall, graphic designers in Kansas can expect to earn higher salaries in industries that rely heavily on graphic design to promote their products and services. The demand for skilled graphic designers in these industries is expected to continue to grow as businesses increasingly rely on visually appealing marketing materials.

The Top-Paying Companies for Graphic Designers in Kansas

While the salary for graphic designers in Kansas can vary based on industry, the company you work for can also play a significant role in earning potential. Here are some top-paying companies for graphic designers in Kansas, according to Glassdoor’s data.

Black and Veatch

This global engineering and construction company, headquartered in Overland Park, Kansas, employs graphic designers to create presentations, marketing materials and technical drawings. According to data from Glassdoor, graphic designers at Black & Veatch can earn an average annual salary of $65,000.


Based in Olathe, Kansas, Garmin is a technology company that produces GPS navigation systems and wearable technology. The company employs graphic designers to create product packaging, user interfaces and marketing materials. Glassdoor reports an average annual salary of $61,000 for graphic designers at Garmin.

Hallmark Labs

This Kansas City-based company is known for its greeting cards, but also produces a wide range of consumer products, including ornaments, gift wrap and home decor. The company employs graphic designers to create product and marketing materials designs. Glassdoor reports an average annual salary of $63,000 for graphic designers at Hallmark Cards.

University of Kansas

The University of Kansas, located in Lawrence, Kansas, is a public research university that offers a variety of programs for students. Graphic designers at the University of Kansas work in various roles, including designing marketing materials, creating graphics for academic publications and developing visual elements for websites and social media. According to data from Glassdoor, graphic designers at the University of Kansas can earn an average annual salary of $54,000. 

Koch Industries

This Wichita-based company is one of the largest privately held companies in the world, with operations in a wide range of industries, including energy, manufacturing and finance. The company employs graphic designers to create marketing materials and presentations. Glassdoor reports an average annual salary of $59,000 for graphic designers at Koch Industries.

While these companies may offer higher salaries for graphic designers, it’s important to consider other factors such as company culture, job responsibilities and career advancement opportunities when looking for employment.

Tips for Negotiating a Higher Salary as a Graphic Designer in Kansas

Negotiating a higher salary can seem daunting, but it is important to ensure your employer pays 

you for what you are worth. Here are some tips to help you negotiate a higher salary:

  • Research salary ranges: Before entering into salary negotiations, continue researching the average salary range for graphic designers in Kansas. Websites like Glassdoor, and PayScale can provide valuable information you can use as a starting point for negotiations.
  • Highlight your experience: Discuss your experience, highlighting your skills and accomplishments when negotiating with your employer. If you have worked on high-profile projects or won awards for your designs, ensure to mention them. This will demonstrate your value to the company and justify a higher salary.
  • Be confident: Confidence is key when negotiating higher pay. Be clear in your communication and embrace the moment when asking for what you deserve. Remember, you have the skills and experience the company needs, so sell yourself.
  • Consider other benefits: Besides salary, consider other benefits that may be negotiable, such as health insurance, retirement plans or paid time off. These benefits can add value to your compensation package and compensate for lower pay.
  • Practice your negotiation skills: Negotiation is a skill you must learn and improve. Consider practicing negotiation with a friend or mentor before entering into salary negotiations. Doing so helps you feel more confident and prepared when negotiating higher earnings with your employer.

Overall, negotiating a higher salary as a graphic designer in Kansas requires preparation, confidence, and a willingness to advocate for yourself. By following these tips, you can increase your chances of securing a fair and competitive salary.

Increase Your Earning by Navigating the Graphic Designer Salary Landscape in Kansas

Graphic designers in Kansas can expect to earn a competitive salary comparable to other states in the region. While the salaries may vary on skills, industry, company and experience — you can expect to earn around the average pay for graphic designers in Kansas.

Additionally, companies like the University of Kansas offer competitive salaries and a supportive work environment for graphic designers. Yet, be sure to research these numbers before negotiating with a potential employer. Use the tips above to increase your confidence.

By following these tactics, graphic designers in Kansas can ensure they get paid what they deserve.

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About The Author

Eleanor Hecks is the Editor-in-Chief of Designerly Magazine, an online publication dedicated to providing in-depth content from the design and marketing industries. When she's not designing or writing code, you can find her re-reading the Harry Potter series, burning calories at a local Zumba class, or hanging out with her dogs, Bear and Lucy.

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